In 2025, we partnered with Tupperware to launch a new glassware line designed to move seamlessly from freezer to oven to microwave.
The campaign positioned the product as both canvas and catalyst—supporting the way people create, experiment and make each meal their own, from prep to bake to serve.
My Role: Campaign development, video scripts and edit input, plus copy across social, web, packaging and campaign collateral.
Agency: SPARK
Art Director: Aiham Kara Hawa
Production Company: The Kaplans
